Appreciation Week perks arrive as diesel sets another record
Free fuel cards and waived fees this week; underneath, freight is firming while the pump keeps climbing.
It is National Truck Driver Appreciation Week, and several chains are putting real money behind it. Truck Centers Inc. is running $1,000 fuel-card giveaways, Rutter's is handing professional drivers a free drink through the week, and Fleetworthy is waiving its $25 activation fee on toll management for owner-operators who sign up. If you pass any of them, it is money on the table.
Underneath the thank-yous, the freight market is firming. The August producer price indices back it up: dry van truckload rose 1.9% to 207.6, all-trucking rose 1.9% to 213.3, and less-than-truckload jumped 4.5% to 306.8 on the Bureau of Labor Statistics series. Flatbed and specialized was the lone holdout, slipping 0.8% to 166.2. These are indices, not dollars per mile -- they track change from a 2003 base and blend contract with spot business, so they turn later and more gently than a load board does.
The demand signals point the same way. U.S. container imports rose 3.8% in August to 2.6 million TEUs, their third-highest month on record, per FreightWaves, and Trucking Dive reports the ocean peak season is running later than expected on resilient consumer demand. Daimler Truck is adding assembly staff in Mexico as truck demand rises, per Transport Topics -- builders do not hire ahead of a market they expect to fade. Tom McLeod used the moment to urge rate discipline as the capacity that piled up over a four-year rate recession finally winnows out.
The cost side is where it hurts. The national average diesel price hit $5.967 a gallon in the week to 7 September, up 6.6% in a single week and 58% on the year -- a record, and the benchmark most fuel surcharges are set against. Where you fill still swings the bill: California pumps average $7.764 while the Lower Atlantic sits at $5.605, a $2.16 spread. The driver is upstream -- Saudi Arabia's East-West pipeline shutdown after an attack has oil markets in crisis, per The Trucker. Read the pump figure as direction, not what you will pay; fleets buying on contract at truck stops pay less.
In the C-suite, Hub Group brought back David Yeager as CEO, replacing his son amid the company's accounting turmoil, per Trucking Dive.
Elsewhere
- Truck Centers Inc. celebrates trucker appreciation week with $1K fuel card giveaways The Trucker
- Rutter's celebrates trucker appreciation week with free drinks The Trucker
- Fleetworthy waives activation fee for toll management for trucker appreciation week The Trucker
- U.S. container imports climb 3.8% to 2.6 million TEUs, 3rd highest monthly level FreightWaves
- 'Resilient consumer demand': Shippers' peak season endures Trucking Dive
- DTNA adding production line staff as truck demand rises Transport Topics
- McLeod urges rate discipline as freight market rebalances Transport Topics
- DOE/EIA price at record as diesel surge shows no sign of retreat FreightWaves
- What the closure of Saudi Arabia's East-West pipeline could mean for oil flows The Trucker
- Hub Group brings back David Yeager as CEO Trucking Dive
Data behind this story
- Producer Price Index U.S. Bureau of Labor Statistics · Public domain (U.S. Government work)
- Weekly Retail On-Highway Diesel Prices U.S. Energy Information Administration · Public domain (U.S. Government work)
Diesel jumps 6.6% in a week, and the cheapest region is $2.16 under California
Diesel map runs $2.16 wide: fill in the Lower Atlantic, not California
Gulf Coast diesel opens a $1.86 gap on California
Freight rates climb across every segment but flatbed; diesel splits $1.86 by region
The freight recession broke in August
Where this sector stands today, with the full series and its history.